Posts Tagged ‘Plans’

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Marketing Plans for Service Businesses, Second Edition: A Complete Guide

March 19th, 2010

Product Description
Marketing Plans for Service Businesses is based on the successful Marketing Planning for Services, which has been completely overhauled, updated and revised to give a new and authoritative guide to the challenge of creating marketing plans that produce significantly improved bottom-line results. It is written in a pragmatic, action-orientated style and each chapter has examples of marketing planning in practice. The authors highlight key misunderstandi… More >>

Marketing Plans for Service Businesses, Second Edition: A Complete Guide

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The Marketing Plan Handbook: Develop Big-Picture Marketing Plans for Pennies on the Dollar

March 15th, 2010

  • ISBN13: 9781599183626
  • Condition: NEW
  • Notes: Brand New from Publisher. No Remainder Mark.

Product Description
WRITE A WINNING MARKETING PLAN! Successful marketing consultant Robert W. Bly cuts through the clutter of short-lived marketing techniques and trendy gimmicks and reveals the critical steps necessary to build a practical marketing plan that produces the results of an expensive consultant without the hefty costs. “Bob has the uncanny ability to take huge concepts and break them down in to practical, actionable steps. He does it again in The Marke… More >>

The Marketing Plan Handbook: Develop Big-Picture Marketing Plans for Pennies on the Dollar

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Marketing Led – Sales Driven: How Successful Businesses Use the Power of Marketing Plans And Sales Execution to Win in the Marketplace

February 27th, 2010

Product Description
Behind every successful business is the implementation of a superior strategy. Winning firms earn their success. To do this, business organizations have to first develop a superior marketing plan and implement this plan via effective sales and customer plans. Therefore, both marketing and sales have to work as one system. In this powerful and practical book you will learn the following: – How to understand customer needs and value drivers. – How t… More >>

Marketing Led – Sales Driven: How Successful Businesses Use the Power of Marketing Plans And Sales Execution to Win in the Marketplace

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